The cinema is really built for the “BIG SCREEN” and the big sound, so that a person can go into another world and have an great experience. The exact place were the audience is going to communicate at the cut level of a film maker.

And then a love story begins between the audience and cinema through the big screen even without lights and dialogues.

What happens when a magical light meets the big screen at 3x108m/s….?

You can get the answer is from “L’Arrive’e d’un train en gare de La ciotat”

The Arrival of a train at La ciotat station. Here is where exactly the cinema got conceived between two brothers “Lumiere brothers” the world’s first cinema and the lumieres held their first private screening of projected motion in 1895,22nd March (Paris) in front of an audience of 200 people. The story goes that when the film was first shown, the audience was so overwhelmed by the moving images of a life- sized train coming directly at them that people screamed and ran to the back of room Yeah, This is what happen when that magical light hit on the big screen. And finally the big screen got the huge success on its first attempt itself.

Georges began to his first experiment with s special effect that were unique to filmmaking g as well as film editing. This began, according to Georges memories, by accident. When he was in the process of shooting a live action shot his camera was jammed in the middle of a take and a Madeleine- Bastille bus changed into a hearse and women changed into men. The substitution trick, called the stop trick, had been discovered.

“The matter about what’s in the frame and what’s out”

The Global Innovations in cinema advertising is Audience. As the matter of fact, audience are the only power is their in every stage of evolution of cinema. A research says, there are only two country audience are there who loves the cinema and loving even the actors and actresses than any other country audiences, one is Spanish and the other is Indian cinema audiences.


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